Our core idea is simple: a holistic approach in combining strategy and execution with powerful digital solutions.
Listening is the essential first step to understand what is being said about your brand, where and when. Only then can you participate to (and steer) conversations on social media platforms. The challenge of an effective digital content strategy is to turn Big Data into meaningful insights.
We help you surface out relevant, real-time mentions about your brand using a powerful monitoring tool.
Which channels work best for which audience and purpose? We help you answer these questions by co-developing a digital content strategy that works for your brand.
Following a thorough analysis of the internal and external factors affecting your brand’s competitiveness in the digital landscape, we equip you with the understanding and mindset required to master the web environment.
Creating effective content marketing stories requires deep understanding of your brand, your audience and online channels mechanics. It also demands robust listening skills.
We turn a listening-based insight into an impactful concept that engages your audience and expands your brand reach, awareness and influence.
Customizing and delivering the right content to the right channel is non-negotiable, yet difficult to get right.
We will accompany you through the generation, sharing and daily management of your brand content throughout the social multiple platforms that matter most to your brand and your – targeted- consumer base.
Effectively analyzing and applying smart insights leads to better decisions.
We develop with you an index which measures your success based on relevant key performance indicators. This will secure real-time control and steering of your content marketing strategy.